Eye shadow application can be intimidating for many, especially when the color is vibrant, hence the enduring popularity of no-makeup makeup. There’s just not as much pressure to get it right when you’re aiming to capture an “I woke up like this” vibe. But thanks to the increasing popularity of easy-to-apply but boldly pigmented eye makeup products, it seems beauty insiders want us to try the opposite this season.
Whether the product is Glossier’s glitzy Lidstar or Kim Kardashian West’s just-released eye shadow palette with makeup artist Mario Dedivanovic, the message is clear: It’s time to go big or go home. And right now, the color du jour — at least on the red carpet — is blue. From pastels to midnight hues, liners to shadows, the inspo is wide-ranging and enough to pull anyone out of a makeup rut. Ahead are 30 red carpet moments that have us falling in love with one of this year’s biggest color trends.
Originally posted on StyleCaster.