Homeless dogs recreate famous magazine covers

Sep 28, 2015 at 8:16 a.m. ET

In the hope of finding a forever home, pooches from Polish animal shelters have been getting the star treatment in the studio to recreate famous magazine covers.

Polish advertising agency Ostrosiostro tried something a little different to raise awareness and help rehome abandoned dogs.

Forget cute puppy poses and running-on-the-beach action shots. These dogs posed as top models and celebrities (including Sarah Jessica Parker and Gwyneth Paltrow) and got high fashion makeovers to give iconic magazine covers (from the likes of Bazaar and Vogue) a canine twist.

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Courtesy: popsutamoda/Instagram

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Courtesy: popsutamoda/Instagram

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Courtesy: popsutamoda/Instagram

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Courtesy: popsutamoda/Instagram

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Courtesy: popsutamoda/Instagram

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Courtesy: popsutamoda/Instagram

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Courtesy: popsutamoda/Instagram

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“Fashion and celebrities define beauty. We wanted to take a little bit of that and change people’s perspective on shelter animals,” the agency told This Dog's Life.

The images were also uploaded to dating website Tinder, encouraging people to swipe right to learn more about the campaign. Fans of the doggy cover stars can buy T-shirts and calendars featuring the pics from a crowdfunding platform, with proceeds going to 16 animal shelters in Poland.

But the best news of all is that, to date, more than 70 percent of the dogs in the campaign have found their forever homes.

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