It’s expensive to be a woman in America, especially after puberty, where if you want to save money you’ll have to end up just buying generic razors and the cheapest tampons you can stand. If you have a daughter, it’s easy to look at them and feel a little pang of empathy for what they’ll be experiencing, but at least you can comfort yourself with the idea that, hey, they won’t have to deal with it for a while.
Except you can’t.
By now you’ve surely heard about the Pink Tax: A depressing surcharge that women pay by purchasing “female-focused” items like razors and pens. We wanted to know if the same financial phenomenon applied to kids’ toys and surprise! It totally does.
In fact, in a lot of cases, the pink tax starts to apply to kids well before puberty. We found a whole slew of toys that despite being essentially identical — in most cases, the only thing that was different was the color — were more expensive if they were being marketed for girls. Take a look.