Hardly a week goes by without seeing Gwen Stefani’s adorable boys — Kingston and Zuma Rossdale — rockin’ some sort of edgy faux hawk or designer duds. We thank Stefani for her boys’ sense of style — after all, we love pretty much everything she wears.
Stefani designs clothes for the older set through her L.A.M.B. line, but now she’s focusing on the playground set for her new affordable clothing line through Target, Harajuku Mini. We’re hoping it helps all kids look as effortlessly cool as the two littlest Rossdales.
Harajuku Mini will include clothes and accessories for babies, toddler and tweens inspired by Stefani’s beloved Japan street style fashion.
“Harajuku Mini is a dream come true,” Stefani told Women’s Wear Daily. “I’ve always wanted to do a cool children’s fashion line inspired by the supercute and playful kids clothing you find in Japan. The whole idea is about being creative, expressing your own individuality, and having fun getting dressed. Target has given me the creative freedom to design kids clothing that is different than most anything you usually see out there with great quality, attention to detail and most of all, available at amazing prices.”
The line will run for the very cheap price range of $3.99 to $29.99 and will debut both online at in Target stores on Nov. 3.