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If you’re not using a serum before your moisturizer, you’re missing out

While my skin is still in relatively good condition, it has shown the effects of too much sun and, of course, aging and wrinkles. I’ve learned the benefits of a more comprehensive skin-care regimen as I’ve gotten older.

One of things I wish I had known is that adding a serum to a skincare regimen serves a different purpose than just using a moisturizer alone. A serum is applied before a moisturizer and can deliver more concentrated anti-aging ingredients. A moisturizer’s purpose, on the other hand, is mainly to hydrate the skin.

Image: Target

The best part is you don’t have to wait to be a certain age to start using a serum; the earlier the better! No7 & Protect & Perfect Intense Advanced Serum is the best-selling anti-aging serum in the U.K. It’s backed by science, has been studied in clinical trials of over 2,600 women and is proven to reduce the appearance of lines and wrinkles in just 4 weeks. You can be sure that the longer you use it, the better the results you’ll see!

I’ve been using No7 Protect & Perfect Intense Advanced Serum and really like it. It’s a lightweight serum that is formulated with MATRIXYL 3000 Plus™, hyaluronic acid and an antioxidant complex that includes a patented combination of Vitamin C, mulberry extracts and ginseng. It’s also hypoallergenic and fragrance-free. It absorbs quickly into the skin and doesn’t leave a residue. I apply it in the morning and evening to clean skin and follow with a moisturizer.

You can find No7 Protect & Perfect Intense Advanced Serum at Target for under $30, proving that an effective anti-aging serum doesn’t have to be expensive. Do you use a serum as part of your anti-aging regimen? I wish I had started earlier!

This post is part of a sponsored collaboration between No7 and SheKnows

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