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Canadian company’s sexist job ad sparks controversy online

On LinkedIn, a company called Vestra Inet posted a job ad (which has since been deleted) in search of a Content Writer/SEO specialist, who they would like to join their “dynamic team.” They then went on to describe the position and its number of duties.

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The post starts off pretty promising, and explains the job requirement and the list of skills that job applicants should possess, including the normal “computer knowledge,” “superior organizational abilities” and “responsibilities of a receptionist” — oh wait, the last one is not exactly normal. But, it only gets worse.

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In the closing line of the description, the recruiter writes, “Please note that the Position requires filling in the responsibilities of a receptionist, so female candidates are preferred.” They. Went. There.

Sexist job description will likely outrage women
Image: LinkedIn

Who knows, the company might be a brilliant place to work, but their job description was particularly ill thought-out, and follows an outdated gendered way of thinking that we are all too familiar with; you see a female surgeon and she is assumed to be a nurse, or in this case, only a woman can be a receptionist. We’re tired of female stereotypes associated with various professions, and judging by the fact this post has now been deleted, it certainly seems to suggest we are not the only ones who feel this way.

In fact, some Twitter users have reacted in outrage.

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In fact, this ad makes a pitiful comment about society; when it comes to men and women in the workplace, there are still gross double standards. But it’s never too late to encourage people to drop gendered, sexist behaviour, and one way of encouraging that is by calling it out.

Vestra Inet addressed their post via Twitter, explaining that they had not intended to discriminate.

Let us know your thoughts on this job description in the comments below.

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