Instagram is going through a bit of a revolution.
People are growing tired of the fake, airbrushed-to-the-hilt photos on the social media site, so more and more are showing the realities behind the fake pics. First, Australian model Essena O’Neill made a loud departure from social media, crying out the fakeness behind the perfection.
Now Stina Sanders is making her own waves, but not by leaving Instagram. The London-based model posted a series of photos that showed her doing various real-life things, like going to her therapist, getting a colonic and removing hair from her upper lip.
“I wanted to see what would actually happen if I stopped posting glamorous photos, and shared stuff that you wouldn’t normally even share with your friends, stuff that is taboo, stuff that was quite crude, all that kind of stuff,” the 24-year-old told People. “Personally I think Instagram is so fake — the amount of filters, the airbrushing — so I thought it would be interesting.”
“Normally I would use a filter or an airbrushing app, so I made sure I really didn’t do that,” she says. “Most of them I didn’t have on any makeup or my hair was disheveled, and no filters were used at all.”
Something interesting happened when she added the pictures. “I thought that my followers would remain the same but I would get no likes, but the total opposite happened,” she said. “I had an influx of likes, but I had a massive decrease of followers.”
Her follower count has since recovered — and increased — but that doesn’t matter to Sanders. Now she’s far more concerned with whom she inspired with the series.
“Women were commenting because they could relate,” she said of the overall reaction. “For example, on the hair removal cream photo of mine, one girl said, ‘I do my morning maintenance every Monday too.’ People were pleased that they could actually see it’s OK to be normal.”