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Get a designer look for less

From candy coloured jeans to whimsical, clashing prints, the hottest new trends to hit the streets are some of the most playful fashion statements we’ve since in years.

Make a fashion statement
Woman shopping for clothes

But bold fashion choices needn’t be expensive: In our lucky country, we’re spoilt for choice when it comes to locking down the latest designer looks for less.

There’s no denying that the latest designer looks from the likes of Sass and Bide and Alannah Hill are absolutely gorgeous. But when a pair of low-rise, super skinny boy-cut jeans or a floaty frock is priced from $250 and up, it’s a serious fashion investment. You want to be sure you can wear those jeans day-in, day-out for months (if not years!) to ensure you get your value!

Designer clothes at a discount

So what’s a girl to do when a fun new trend hits the catwalk – like, say, slim fit jeans painted in pastel hues or bold, bright shades? Clearly, it’s a fashion moment that is likely to last months rather than years, so you want to set your investment dial to “save” not “splurge.”

Enter, the humble discount department store (think Target, Big W, or Kmart). If your closet is in need of a fashion facelift, but you don’t want to drop a month’s salary on new threads, this is your ideal shopping destination!

When you head to a discount retailer, stocking up on the latest fashion might not be your first port of call. Fresh sheets? Sure. A brand new book? OK.

But designer-inspired threads that have been shaped and styled to flatter the female physique – and that will give you change from a twenty?


Stock up on staple pieces

You can stock up on the latest looks, without spending oodles of cash. Start by layering basic singlets and coloured tees with fitted jeans: Teamed with a casual cardigan and a few key accessories, it’s the perfect outfit for trans-seasonal spring weather and allows you to mix and match colours and prints, in keeping with current colour-clashing trends.

To jump on the latest trend of skinny leg jeans in different shades, you can’t go past JayJays: from bright jewel tones to floral prints, to pretty pastels in pink and blue, there’s a hue to suit every mood.

Smarten the look up with a tailored blazer to take the look to the office, or swap out the jeans for a pretty maxi skirt to create a sweet date night outfit.

You’ll be able to find a range of outfits to suit loads of other occasions, too: comfy yet stylish pants and sweaters to play with kids in the park. Pretty cocktail dresses that can be dressed down for work, or dressed up for the evening. Oversized shirts paired with tights that can be worn shopping, to the movies, running errands, on holidays…

And the shoes! From coral coloured espadrilles with wedge heels to ankle-strapped stilettos in shades of teal and jade green, you’ll find plenty of footwear options to put the final polish on your affordable designer look at stores such as Kmart. The best part? Discount retailers proffer these gems for around $20 to $30 a pair. How can you possbily beat that kind of bargain high?!

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