11 Facts that prove Ikea’s success is no accident

Ikea is an iconic global brand and although we’ve all spent more time than we’d like to admit assembling furniture with that single Allen wrench, how much do we really know about the genius behind the meatballs?

Fortune recently published an in-depth look at the current state of Ikea, and if you’ve got the time, the whole thing is a great read. In it we learn how obsessive the company is about streamlining their business to keep prices as dirt cheap as possible and constantly working to better understand their customers so it can continue to improve the way they do business.

This company is relentless in its pursuit of efficiency and function. Here are a few facts about Ikea that might surprise you.

1. Ikea is in more countries than Walmart and of its 10 biggest stores, eight of them are in China.


Image: Giphy

2. Ikea will spend $2 billion over the next 10 years to open 10 stores across India.

IKEA lamp

Image: Giphy

3. The internal nickname for products that take too long to put together is “a husband killer.”

Husband killer IKEA

Image: Giphy

4. One Ikea Billy bookcase is sold every 10 seconds.

IKEA bookcase

Image: Giphy

5. When Ikea first expanded to the U.S., the company wondered why it was selling so many vases. Later, they realized the European-sized drinking glasses they were selling were too small. Americans need room for ice cubes.

IKEA dishes

Image: Giphy

6. The Knapper is a mirror with a built-in rack to gather clothes for the day the night before to help shave time off getting ready in the morning. It was developed after Ikea studied the morning routines of thousands of people across the world.


Image: IKEA

7. The Ikea internal design team is currently developing an electric bike.

PEE WEE electric bike

Image: Giphy

8. Ikea also installed cameras inside volunteers’ homes to find out more about how people use their sofas.

IKEA couch

Image: Giphy

9. Ikea catalogs are printed in 67 different versions in 32 languages. The company printed 217 million copies of its most recent catalog.

IKEA catalog

Image: Giphy

10. Ikea uses 800 million square meters of cardboard each year.

IKEA boxes

Image: Giphy

11. One lucky Ikea employee won a two-week vacation to Thailand for developing a more efficient way to pack tea lights.

IKEA dancer

Image: Giphy

More about Ikea

Ikea’s new furniture will charge your phone for you
12 Ways Ikea totally gets it
25 Ikea assembly fails