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The 2020 Prime Day Sex Toy Deals We’re Shopping This Year

The nights are getting cooler and we’re still a little ways off the holiday shopping season, but that doesn’t mean it’s not a good time to add to your sex toy collection. In fact, one of the biggest online shopping days this side of Cyber Monday has arrived, as Amazon’s Prime Day started yesterday (October 13) and keeps trucking through the end of today. There are plenty of Prime Day sex toy deals to hit up and save on a little something just for you (or your partner) — and, hey, maybe it’s time you make your next big sexy purchase.

The online retailer announced that their 2020 Prime Day would take extra efforts to promote small businesses — more than $100 million throughout the holiday season on new promotional activities for smaller retailers via their Support Small section. they are also offering a $10 credit to be used on Prime Day after Prime members spend $10 or more on products at select small businesses on the site. (Like a mega Take-A-Penny, Leave-A-Penny situation.)

We’ve got the scoop on a few great toys available (some for a discount) this Prime Day from retailers ranging from LELO, Womanizer, Pjur, We-Vibe and more.

Good vibes only from here on out!

Our mission at SheKnows is to empower and inspire women, and we only feature products we think you’ll love as much as we do. Please note that if you purchase something by clicking on a link within this story, we may receive a small commission of the sale. 

LELO Deals

Luxury sex toy retailer LELO has a number of deals in honor of Prime Day. But, as a bonus, they are kicking off a bit early and running from October 9 through Ocober 15 — which is perfect for people who like to keep a purchase in their cart and mull it over for a bit.


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Courtesy of Lelo.
LELO Smart Wand 2 Large All-Over Body Handheld Massager Deep Rose, Deep Muscle Massager with 10 Vibration Patterns $149.00 on Buy now Sign Up

A good wand can be a vagina-haver’s best friend. The LELO Smart Wand is a powerful cordless massager that’s soft, sleek and has a long battery life. During LELO’s Prime Day promotion, you can save 25 percent on LELO Smart Wand.


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LELO Tor 2 Couples' Vibrating Ring, Black $105.99 on Buy now Sign Up

A couple’s toy (or solo toy for penis-haver’s!), TOR 2$ is available for 25 percent off during this promotion. It’s waterproof, has a smooth silicone design that’s comfortable and six stimulation modes, so you’ll never get bored.


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LELO Tiani 2 Couples' Design Edition Remote-Controlled Vibrator, Black $159.00 on Buy now Sign Up

A couple’s toy that’s got some remote action is always exciting for however you and/or your partner(s) want to play. TIANI is a fancy option with sense-motion technology and a strong and long wireless range — and you can save 25 percent on her during this promotion.


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LELO GIGI 2 Personal Massager Deep Rose, Powerful and Silent Massager Curved for Mind Blowing Fun $111.79 on Buy now Sign Up

With 20 percent off as part of the Prime Day promotion, GIGI 2 is a great personal massager for anyone looking to invest in their pleasure (but not feel too much like they made the investment, you know?) It’s a versatile option great for clitoral or G-spot stimulation and is awful pretty too.


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LELO INA 2 Wireless Vibrator, Purple, Massaging Toy for Blended Orgasm (G-Spot and Clit Stimulation) $189.00 on Buy now Sign Up

A LELO spin on a rabbit vibe, INA 2 is 20 percent off for Prime Day. Flexible, waterproof and easy to charge, you get all kinds of stimulation (clitoral and G-spot at once) with tons of power.

Pjur Deals

Pjur Spa Massage Lotion

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We love some sensual foreplay in this house, and Pjur Spa’s Massage Lotion is a great tool for turning up the heat and getting your hands on your partner. They’re lightly scented (with vitamin E, jojo extracts and no oil or silicone or water).

Note: These are not lubes! Not meant to be used for anything other than massage and are not friendly with condoms. There are plenty of other products to choose from on that front, just not this one!

You can get this one for 50 percent off —with $14.99 USD instead of $29.99 USD.

Womanizer Deals

Womanizer Pro 40

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Womanizer Pro 40 Clitoral Vibrator Clit Massaging Vibrating Toy for Women, Magenta $99.00 on Buy now Sign Up

A clitoral suction vibe that’s had some serious rave reviews, the Womanizer Pro is a powerful non-penetrative option for intense stimulation — it’s got six intensity levels each more exciting than the last.

You can save 42 percent on Prime Day, snagging this one for $69 USD instead of $119 USD. Score!

We-Vibe Deals

We-Vibe W50 Couples Vibrator

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We-Vibe Couples Vibrator Dual Motor Rechargeable Clitoral & G-spot Toy, Black $39.00 on Buy now Sign Up

We-Vibe’s couple’s vibrators are always a hit — this one is a rechargeable sleek one that has dual motor G-spot and clitoral stimulating ability. The W50 (in Black) will be 25 percent off — retailing for $49 USD instead of its original $65.

Some more good vibes from Amazon

Lynx Thrusting Suction Rabbit Vibe

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Thrusting Suction Rabbit Vibe - Pink $94.45 on Buy now Sign Up

If you like a little bit of everything, Lynx’s Thrusting Suction Rabbit vibe delivers on penetration and the suction clitoral stimulation that’s (rightfully) trendy right now.

Pure Love Massage Wand

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Pure Love Massage Wand, Personal Vibrator, Full Body Massager, Rechargeable and Waterproof, Handheld, Cordless - Powerful PowerBullet Motor $45.66 on Buy now Sign Up

Once you find the wand that feels right for you, you’ll never want to part. This one from Pure Love may be your perfect match — waterproof, rechargeable, useful as an actual body massager and as a vibrator. Plus, it’s narrow, sleek design makes it easy to handle however you want to use it.

Sex Furniture

While these might be some of the more indulgent Prime Day purchases, sex furniture can be a powerful, sexy investment in your intimate life. From benches to wedge pillows to stools, these are great tools to help reach the angles/positions you and your partner(s) dream of — perfect for any bedroom or playroom!

Sex Furniture Positions Bundle

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Don’t want to land on just one sex accessory? This bundle might be perfect for you. Coming with both a sex stool and a sex pillow, these can be super helpful for partners who might not be at their most comfortable on their knees or bending over backwards, instead it gives you both comfortable access to whatever areas you want to reach — and tons of positions to choose from.

Liberator Black Label Wedge/Ramp Combo with Cuff Kit

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Liberator Black Label Wedge/Ramp Combo with Cuff Kit for BDSM and Bondage Play, Black Microfiber, 24 inch $299.99 on Buy now Sign Up

If you’re in the market for a high-quality wedge pillow/ramp pillow with a kinky edge, the Liberator is what you’ve been dreaming of. Coming with some easy-to-use restraints (totally cool for beginners as long as you do your homework), the ramp has a perfect 27 degree angle that allows for deep penetration and total comfort.

Master Series Obedience Extreme Sex Bench

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Pure Love Massage Wand, Personal Vibrator, Full Body Massager, Rechargeable and Waterproof, Handheld, Cordless - Powerful PowerBullet Motor $45.66 on Buy now Sign Up

Okay, when “Extreme” is in the name, we’ll assume you know what you’re signing up for. This bench is perfect for people comfortable enough playing with some more intense restraints (play responsibly, folks!) and is a sturdy, comfortable and easy to clean grown-up toy you’ll love forever.

A version of this story was published October 8.

Before you go, check out our sex position bucket list with 69 of the hottest moves to try:


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