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Maps of the most Googled diet by city show a fascinating trend

If you were thinking about starting a gluten-free food blog, now would be the time, because gluten-free Google searches have never been higher.

Vox recently shared 10 maps of the United States showing the most searched diet in each city over 10 years, and I think it’s safe to say gluten-free eaters have slowly taken over the country. Bread lovers might actually be exiled soon.

As a lover of bread, pasta and all things carb, I believe this is the real apocalypse. But as a bread lover who did actually give up bread for 30 days, I get it. Bread isn’t exactly as healthy as it is delicious, and it’s really only the tip of the iceberg when it comes to foods that contain gluten. That will never be clearer than when you decide to stop eating it. It can feel impossible to find food.

So, it’s not exactly a huge surprise that people are constantly searching for gluten-free foods, recipes and survival tips. But check out just how popular it’s become. Keep in mind only 1 percent of the population is actually diagnosed with Celiac disease, so gluten-free food marketers have really worked some magic here.


Map of diet trends in 2005
Image: Google Trends


Map of diet trends in 2015
Image: Google Trends

That’s a lot of purple, folks. And is anyone else having flashbacks to the red maps in Verizon commercials right about now? It’s like the South Beach Diet is the Sprint of the dieting world.

Part of me has to believe this gluten-free fad will die off soon (those with Celiac excluded) but one thing is for sure: It’s a gluten-free world and we’re all just livin’ in it.

See the full evolution of the most searched diets:

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