Valentine's Day flash mob in support of cancer sufferer

Feb 9, 2015 at 12:21 p.m. ET
Image: Saffron Walden Boobiebellion/Facebook

Following a distressing encounter with a fellow supermarket shopper a Saffron Walden cancer sufferer has been boosted by the response from her local community.

Hundreds of Saffron Walden residents have a big plan for Feb. 14 — and it's nothing to do with Valentine's Day. A flash mob march has been organised by resident Catherine Kelly to support a local cancer sufferer after she was labelled a "sick freak."

The woman, who wants to stay anonymous, received the insult in her local supermarket when she was wearing a "booby hat" ( a knitted hat in the shape of a boob) to disguise her hair loss following intensive chemotherapy.

Over 5,000 people from across the world have shown their support by joining Kelly's Facebook community page, Saffron Walden BoobieBellion. "It's brilliant we've got everybody checking [their boobs] and have been able to turn a nasty incident into something positive," said Kelly.

Many of the movement's Facebook supporters have posted photos of their own efforts to raise awareness of breast cancer, including the now famous "booby hats," which knitters all over the country have been busy creating.

More: Coppafeel! unveils groundbreaking new "Boob Booth" campaign

Boobiebellion flash mob march for breast cancer

Photo credit: Saffron Walden Boobiebellion/Facebook

More: Ladies, it's time to #SmearForSmear

Boobiebellion flash mob march for breast cancer

Photo credit: Saffron Walden Boobiebellion/Facebook

Boobiebellion flash mob march for breast cancer

Photo credit: Saffron Walden Boobiebellion/Facebook

More on cancer

E-cigarettes may be a lot more likely to cause cancer
Woman throws wild goodbye party for her breasts (VIDEO)
New breast cancer gene discovery will save lives

Comments