The newest innovation in boxed wine is a boxed wine handbag to tote your wine in style. We couldn’t make this up. Keep reading for more details.
Boxed wine no longer has the less-than-stellar reputation it used to have. With classier brands and a new look, boxed wine doesn’t necessarily conjure up images of plastic cups and hair curlers. The newest innovation in boxed wine is actually bagged wine — companies are skipping the box and going straight for the bag.
And now, you can haul your boxed or bagged wine in style, thanks to a brilliant (or slightly silly) invention: the boxed wine handbag, officially called the Baggy Winecoat.
Created by the Scandinavian Design Center, the Baggy Winecoat “gives the popular Bag in Box wines a casual but stylish look! Simply take the wine bag out of the box, place it in the Baggy Wine Coat and close the flexible top. A rubber bottom makes sure the Baggy Winecoat does not tip over; neither on the dinner table, nor on the picnic. If you want to carry your wine with you, just grab the handle and go!”
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With the polyester version that costs $56 or the fancier leatherette boxed wine purse at $80, you’ll either be the life or the laughter of the party.
The Yahoo Shine beauty editor who discovered this invention notes that it’s a discreet way to haul your vino, but we think it’s less concealed and a little more “guess what’s in here!”