The beloved bears already had an agreement for their toys to be added to the chain’s kids’ meals. Their publisher is honoring the agreement, but it doesn’t mean the Berenstains are happy about it.
Chick-fil-A continues to make waves with loveable children’s characters.
Just one week ago, The Jim Henson Co. announced they would be pulling their Muppet toys from the chain’s kids’ meals because of CEO Dan Cathy’s comments on gay marriage (Chick-fil-A later said they had recalled the toys the day before the boycott).
But now, the Berenstain Bears are attempting to distance themselves from the company currently embroiled in controversy.
The Bears were added to the happy meals in place of the Muppets.
The bear brand posted an announcement on their website with a statement about how their publisher Harper-Collins had been working on the deal for more than a year.
“We have a long history of diversity and inclusiveness, and are very disappointed to hear of recent statements made by Chick-fil-A,” said Harper-Collins. “After much consideration, we have decided to honor our previous arrangement with the chain. We have no plans to work with them in the future.”
The Berenstains added to the statement.
“The Berenstain family does not at this time have control over whether this program proceeds or not,” they said in the statement. “We hope those concerned about this issue will direct their comments toward HarperCollins and Chick-fil-A.”
The controversy started on July 16 when Chick-fil-A CEO was interviewed by the Biblical Recorder.
“We are a family-owned business, a family-led business, and we are married to our first wives,” he told the publication. “We are very much supportive of the family — the biblical definition of the family unit.”
Other stars, including The Office’s Ed Helms later spoke out against the chain. The Jim Henson Co. also announced they would be donating profits from their Chick-fil-A happy meal income to GLAAD (Gay & Lesbian Alliance Against Defamation).
Just today, Washington DC mayor Vincent Gray tweeted “Given my longstanding strong support for LGBT rights & marriage equality, I would not support #hatechicken.”