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Giada De Laurentiis’ new man may want more than just love

Giada De Laurentiis’ new man wants to manage her brand.

Everything is always about love and money.

Giada De Laurentiis has a new man, TV producer Shane Farley. Farley moved to Los Angeles to be with De Laurentiis and, according to Page Six, wants to manage De Laurentiis’ brand.

More: Giada De Laurentiis’s new relationship is allegedly with a married man

The celebrity chef’s empire includes Food Network shows like Giada Entertains and Food Network Star with Bobby Flay, as well as books including Happy Cooking and Everyday Italian. She also has a Las Vegas restaurant.

Presently, Farley, who is embroiled in a divorce from his celebrity trainer wife, is now executive producer of FABLife, a daytime show that’s allegedly on the verge of being canceled. Prior to his move to Los Angeles, Farley was executive producer of VH1’s Big Morning Buzz Live with Nick Lachey.

More: No prenup means Giada De Laurentiis is losing big in her divorce

“The show’s likely getting canceled and Shane’s thinking of his next chapter,” said a source. “He wants to be Giada’s manager. She has a book agent, and an agent and publicist, but not someone overseeing the entire brand. He could do a really good job. It’s bigger than just TV.”

De Laurentiis and Farley only began dating in August after Farley filed for divorce and moved to Los Angeles from New York. While they spent New Year’s Eve together in Mexico, Farley’s ex, Jennifer Giamo, is asking around “to see if Shane started dating Giada while she was still with him.”

More: Giada De Laurentiis and Bobby Flay romance rumors continue to heat up

It’s good to have a man with ambition and interest in your work, but mixing business with pleasure isn’t always a good recipe. Hopefully De Laurentiis and Farley figure out how to keep dessert from the main course.

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