It’s no secret that Kim Kardashian is worth millions of dollars thanks to the marketing genius of momager Kris Jenner. Radar Online is exposing how crafty Kris actually is when she pitches her kids to companies for sponsorship.
The gossip site revealed emails between Kim’s management and an unnamed brand during negotiations to get Kim to represent the brand’s product. The exchange confirmed that Kim won’t get out of bed for less than $750,000 to $1 million.
The family representative wrote, “I think you should definitely come back with the best offer that you can make her from a money standpoint, so that we can save the time going back and forth.”
That seven-figure number only represents her appearance fee. Anyone who wants Kim to be the face of their product better get ready for all of the expensive extras, which include: “5 first class tickets, plus 1 coach, first class hotel accommodations (1 suite for talent and standard rooms for others in party), portal to portal first class exclusive ground transportation, airport greeter service, security, glam fee (day rate for her hair and makeup squad), and a per diem.”
If any company thinks it’s going to have the last word when it comes to advertising, think again. Kim’s negotiator also added, “We would need approval over photographer, all photos used in print materials, glam squad (hair, makeup, stylist, manicurist), hotel/airline/car service and PR usage. We would need to review and approve [the media plan] with her PR team.”
A company that would balk at those fees can get the next best thing for $500,000 to $1 million. It’s not Kourtney or Khloé — it’s model Kendall Jenner. She’s the more affordable Kim and the heir apparent to the Kardashian marketing machine.