Derek Jeter may be retiring, but he isn’t going quietly. The Yankee has meant a lot to the organization — and the world of Major League Baseball — and he will receive a fitting tribute during his 14th (and final) All-Star Game.
One of Jeter’s sponsors — Nike’s Jordan brand — will be unveiling a 90-second ad with some very famous New Yorkers tipping their hats to the baseball player. Those names include Jay Z, Phil Jackson, Billy Crystal, Spike Lee and others, and they even got some fans of other teams to honor Jeter, as well (including Boston fans!).
The late announcer Bob Sheppard’s voice will also be heard bringing Jeter up to bat during the tribute.
The 90-second ad will run during the All-Star Game on Tuesday, July 15 and a 60-second ad will run throughout the summer, according to Yahoo.
Meanwhile, Jeter is looking forward to Tuesday’s game and is in disbelief his career is coming to an end.
“I don’t know what tomorrow’s going to be like,” Jeter, who was named one of Barbara Walter’s Most Fascinating People in 2011, told ESPN on Monday. “I’m coming here, playing in the All-Star Game and trying to win for our league, because someone in this room is going to benefit. I don’t go into things with expectations. I’m looking forward to playing the game and I’ve pretty much stopped right there. I think I’ve been pretty good at tempering my emotions over the course of my career.”
Besides the Nike ad, there will likely be other tributes at the game to the player who has become the face of baseball.