Target’s fab new venture: The Shops at Target

Target has done it again! The Minnesota-based retailer that brought us such things as Missoni for Target and the upcoming Jason Wu collection is teaming with popular boutiques around the country to offer their wares in Target stores.

The Shops at Target logo

The Shops at Target — debuting May 6 — will feature affordable, limited-edition items for guests from stores like The Candy Store, Cos Bar, Polka Dog Bakery, Privet House and The Webster.

The five collections will offer over 400 different items, from a $1 nail file to $160 home décor pieces.

“One of the reasons our guests love shopping at Target is our design partnerships. They create excitement and leave even the most loyal Target shoppers wondering what we’ll do next,” said Brian Robinson, Target’s director of fashion and design partnerships. “With The Shops at Target, we’re building on that sense of discovery by offering our guests a chance to experience one-of-a-kind specialty stores and boutiques through collections that have been specifically tailored to their wants and needs.”

We’re pumped to check out some of the items from the boutiques, but we didn’t know much about them — until now.

The Candy Store

Diane and Brian Campbell founded San Francisco-based The Candy Store in 2007. The Candy Store offers retro treats and their Target Shops collection will feature “favorites such as Black Licorice Dogs, Gummy Fried Eggs, Jaw Breakers, Caramel Creams and Round Swirl Lollipops,” according to Target.

Cos Bar

The Shops at Target Cosbar

Lily Garfield opened Cos Bar in Aspen, Colorado back in 1976. In the four decades since, Cos Bar has expanded to 12 stores and eight states and offers a wide array of beauty and fragrance products. The Target collection will be “an exclusive collection of body care products, bath accessories, beauty tools, manicure essentials and cosmetic bags in eye-catching prints.”

Polka Dog Bakery

We’re the most pumped for this Target Shop. Robert Van Sickel and Deb Gregg founded Polka Dog Bakery in 2002 for our canine pals. This Boston-based retailer will offer their signature dog treats at Target, including “General Bow Wow’s Chicken Biscuits, The Big Dig Cheese Biscuits and Snickerpoodles Biscuits, as well as bright and stylish accessories including bowls, balls, collars, harnesses and food mats.”

Privet House

Richard Lambertson and Suzanne Cassano opened Warren, Connecticut-based Privet House in 2008. The store offers boutique and antique furniture for both the home and garden. As for the Target collection? It’ll feature “a signature line of décor and accessories for the home, garden and table reminiscent of the shop’s charming aesthetic.”

The Webster

The Shops at Target The Webster

Laure Heriard Dubreuil and Milan Vukmirovic opened The Webster in Miami Beach in 2008. The boutique offers a curated mix of men’s and women’s clothing and accessories. The Target Shops collection features “apparel and accessories for women, men, kids and baby inspired by the essence and sunshine of Miami, Florida featuring flamingo and deco prints in shades of coral, navy and green,” according to Target.

Images courtesy Target

Are you excited for The Shops at Target? Or would you rather they stick to well-known designer partnerships?

More on Target style

It’s here: Gwen Stefani’s Harajuku Mini for Target
First look: Jason Wu for Target!
Missoni fans crash Target website within minutes


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