Tips and tricks: Eyeliner

We’ve all done it. Attempts at eyeliner can sometimes end up as a giant Alice Cooper-like mess. Here’s how to do the perfect lined eye.

Woman applying eye liner

The number one question I get from clients is, “How do I do eyeliner without looking like a raccoon?” Some people want to do a cat eye. Others just want to make their eyes pop without looking like someone punched them.

Types of eye linersNapoleon Perdis cake liner in Equinox

There are so many different types of liners. You know what I mean, right? You buy a fancy “smudge stick” and it ends up sliding down to your cleavage in an hour. You say, “Well, that’s it. I’m going cheap.” You buy a pencil at your local drug store and it’s so hard you might have to start carrying a permit for a concealed weapon. Fat liners, thin liners…what’s a girl to do?

Now, I’m not saying there aren’t any great pencils out there. I have a ton of favorites and I’ll be sharing them with you in the coming weeks. But when I’m teaching non-professionals to line their eyes, my go-to product is a gel liner.

Right now, I’m loving the Napoleon Perdis cake liner in Equinox. It stays on and it doesn’t cake on your brush. So here’s what you do.

HOw to apply eye liner

How to apply eye linerStart with a flat liner brush. (I love the cruelty-free one from Obsessive Compulsive Cosmetics.) Put a little bit of product on the brush and wipe it on the side of the package. Before you start, try the brush and product out on the back of your hand so you can see how thick the line is.

How to apply eye linerNow, hold down your lashes gently with your finger. Place the brush at the base of the lashes. Once you have the right spot, keep it in one place and wiggle it a bit. Move the brush over a bit and repeat. Keep the line darker on the outside of the eye, and if you’re unsure or unsteady, stay away from the inside of the eye. It’s the easiest part to mess up. Don’t draw a line with the brush. It skips. Tapping is far easier.

How to apply eye linerFor a beginner’s cat eye, just take the line out a bit further…the equivalent of three lashes further then the end of your eye.

The best advice I can give you is, practice. Don’t be afraid to mess it up! It’s not a tattoo!

Napoleon Perdis Cake Eyeliner is available at and sells for $18.

Obsessive Compulsive Cosmetics Angle Brush is available at and sells for $18.

More tips for beautiful eyes

How to get rid of eye wrinkles
5 Insider secrets to gorgeous eyes
How to get rid of eye wrinkles


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