"Green beauty" once seemed like code for uniquely informed health nuts who wore only clothes made of hemp and avoided everything that wasn't organic like the plague. But as consumers educate themselves about the dangers of toxic ingredients in personal care products, green beauty has become a mainstream concept, and rightly so! If you haven't joined the effort, perhaps 2011 is the year you commit to the cause.
Monique Reavis is a green beauty expert and the brain behind Goddess Huntress. If you're ready to commit to green beauty, she will help you decide where to start and share tips on how to get the most bang for your buck when it comes to switching up your beauty routine.
When was the last time you checked out the ingredients in your favorite beauty product? I don't mean glance at them. I mean, research them. Traditional beauty products are loaded with substances that are impossible to pronounce, difficult to identify and potentially toxic. "Our skin is a permeable organ," says Reavis. "What is absorbed travels into our bloodstream. Just as moms told us to eat more vegetables, we need to incorporate more plant life and minerals into our products. They heal and make us thrive."
Dangerous ingredients are prevalent in both mainstream and "natural" products. Many of these ingredients "have shown to be carcinogenic, endocrine disruptors, cause birth defects, and cause problems with our respiratory, nervous, and immune systems," according to Reavis. Committing to green beauty can seem intimidating but the key is "becoming an educated consumer," says Reavis. "Once you know what to look for it becomes very easy!"
Jump-start your routine
One of the main reasons women resist the green beauty movement is the perception that truly natural products are most expensive. While this can be true, it doesn't have to be. "Jojoba oil --preferably organic -- is a pure, multi-use product you can find for under $10," suggests Reavis. "It will replace your eye makeup remover, body lotion, facial moisturizer, cuticle oil and lip conditioner." As far as makeup is concerned, there are a number of product lines available that are free of harmful ingredients and affordable. "Natural brands are no longer limited to earthy tones," says Reavis. "Try Alima Pure's line of natural, mineral makeup. You can even purchase samples sizes for $1, so dabble all you want with green products until you find what works best for you."
After reviewing countless products and ingredient lists, Reavis has identified some practical tips to help the rookie greenie:
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