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Video tackles women being underpaid in a clever, informative way (WATCH)

For Cailyn Cox, writing isn't just a hobby, it's her life. Passionate about Hollywood, she makes it her mission to find the most entertaining celebrity gossip for SheKnows readers. And when she's not enthralled in the celeb world, she's ...

The Women's Discount Card shouldn't exist, but nor should the gender pay gap

From SheKnows UK
It's a known fact that, on average, women in the same industry as men take home a much lower salary and the gender pay gap has now inspired two women to create a clever parody video.

More: David Cameron confirms that big firms will have to reveal gender pay gap

Introducing The Women's Discount Card, the brainchild of London advertising executives Zoe Nash and Sali Horsey, which is the perfect opportunity to even out the playing field. Finally, you can afford to split the bill with your male friends and your boyfriend no longer has to pay your bus fare. What a relief!

"Because of the gender pay gap, women are essentially working for free until the end of the year," the video states. "Luckily for us, the government has come up with an ingenious way to help women deal with their financial deficit."

More: Hey ladies, if you earn less than a man, it could be your fault

Some of the testimonials in the video include, "Now that I have The Women's Discount Card I really don't mind working," and "It basically just means that when I go for dinner with my male colleagues I can pay my own way."

It's not unlike a student or OAP card, and allows women to get money off food, public transport and even entertainment — because with such unfair earnings we definitely need this.

Of course, The Women's Discount Card doesn't actually exist but the point is that it shouldn't have to, and nor should the gender pay gap.

The video may be tongue-in-cheek but it's a brilliant way to highlight the issue faced by so many women and encourage everyone to support equal pay for women.

More: The ranking of the best countries for women might surprise you

Watch the video below.

Do you think this is a clever way of highlighting the gender pay gap and raising awareness for women's rights? Let us know your thoughts in the comments below.

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