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1-800-Flowers fails Mother's Day spectacularly for customers

Rebecca Bracken is a news and views writer.






Mother's Day flowers show up late, dead, unrecognizable in major 1-800-Flowers fail

Mother's Days across the country were completely crushed when 1-800-Flowers orders showed up dead, with empty boxes, late, and in some cases, practically unrecognizable from their ads.

So many 1-800-Flowers customers were unhappy with their Mother's Day purchases — and their subsequent inability to get in touch with anyone in customer service with the company — that they've taken to social media to vent their frustration, sparking the trending hashtag #1800flowersfail.

Here's what a $65 arrangement looked like side-by-side with its ad upon delivery.

Another disappointed mom didn't get her flowers delivered until Monday morning.

Or how about this terribly sad bouquet that was delivered, but probably shouldn't have been.

Oh, you paid top dollar for lilies and roses? Take these carnations instead.

The empty box has got to be the worst, right?

Here's another Mother's Day order that showed up a day late and about a dozen flowers short.

Yikes! And there are so many of them just like this.

I mean is it better to get nothing or this for Mother's Day?

For their part, customer service reps seem to slowly but surely be working their way to getting the orders right. But isn't the whole point of paying top dollar for Mother's Day flower delivery that something nice shows up on the actual holiday? Mother's Day is like the Super Bowl for florists. Wonder if this is the kind of mishap a company can recover from? Seems like 1-800-Flowers' marketing might want to have a sit-down post-mortem meeting on this Mother's Day with the fulfillment department on this one. Better luck next year.

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