The DataMonitor ProductScan reported that over 3,200 new confectionery products debuted in 2007. Confectioneries and chocolatiers are not merely creating products in hopes you will buy, they are creating products due to consumer demand. That means people haven't completely shunned candy, especially since chocolate is a hot (usually healthy) pick and that health-conscious people have managed to integrate a little sweet tooth indulgence into their healthy lifestyles.
The All Candy Expo 2008, the largest candy and snack show in North America presented by the National Confectioners Association (NCA) unites industry experts and more than 430 confectionary manufacturers annually to preview new confectionery products and determine the hottest trends for the coming year. Here are NCA's predicted sweet treat trends for 2008/2009, driven by the consumer sweet tooth.
Here's a look at the leading trends in this candy land:
If you can't get enough chocolate, check out Chocolate Therapy: New healthier chocolates.
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