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Jack in the Box restaurants has launched "Build Your Meal" -- an interactive nutrition counter for evaluating nutritional information and customizing menu favorites.
"An increasing number of consumers want to be more educated about what they eat," says Patti Foley, spokeswoman for Jack in the Box Inc. "Build Your Meal is a great tool to help our guests select a meal that fits their individual appetite and nutritional needs." In addition to helping its web site visitors make educated menu choices, Jack in the Box restaurants also offer, upon request, brochures containing extensive nutritional information on all its menu items.
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