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Rainbow bagels are a colourful alternative to your boring breakfast cereal

For Cailyn Cox, writing isn't just a hobby, it's her life. Passionate about Hollywood, she makes it her mission to find the most entertaining celebrity gossip for SheKnows readers. And when she's not enthralled in the celeb world, she's ...

The Bagel Store's new rainbow offering is giving everyone serious food envy

From SheKnows UK
Brooklyn's The Bagel Store is setting itself apart from the competition with its new colourful creation: the rainbow bagel.

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Thanks to Scot Rossillo, who goes by the title of "The World's Premier Bagel Artist," Brooklyn's The Bagel Store is delighting the masses with its bagel art.

Doesn't it look like a happiness (and sugar) overload?

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Or as if these bagels have some serious magical properties?

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Look at those smiles. It's evident that these are some seriously tasty treats.

These bagels look like they could be at home in Charlie and the Chocolate Factory.

The Bagel Store was launched in 1988 and uses "old fashioned techniques and that mystical NYC tap water" in the creation of every bagel. Sounds like a combination made in heaven, no?

Do these look like the tastiest things you've seen all day? Let us know your thoughts in the comments below.

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