The first film, Paranormal Activity, became the stuff of Hollywood legend. Filmed for next to nothing in the filmmaker's San Diego home, the film went on to earn hundreds of millions of dollars and change the marketing system for Hollywood movies forever.
Paranormal Activity starred two unknowns and from the looks of the new trailer only one is back (gee, I wonder why?). What will be interesting to watch as the October 21 release date for Paranormal Activity 2 gets closer, is if the caught-us-by-surprise success of the first film will enhance or hurt the sequel's box office chances.
Paranormal Activity was a pop culture phenomenon and most of those are not replicated by a long shot. Just ask the filmmakers of Blair Witch Project. Their sequel was a complete disaster. Keenly aware of that fact, Paranormal Activity 2's filmmakers sought to avoid all the pratfalls that befell Blair Witch's creative team.
As the calendar has switched to October, the Halloween movies start to fill up on the radar. While Paranormal Activity 2 has the pedigree of the first film's passionate fan base, the jury is still out on whether that will translate into the sequel even being classified as a hit, much less a cult hit. It's hard to call a film a cult hit when the first film is now firmly entrenched in modern pop culture history.
So, let us know what you think of the new Paranormal Activity 2 trailer and if you are personally excited to go back to the palpable panic of the Paranormal Activity world.
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