Alicia is currently putting her influence to good use with a series of Dove advertisements that have been impossible to miss during this year's successful run of MTV's "The Hills."
SheKnows was given an inside look to the filming of the "Fresh Takes" micro series and the thought process behind making the most talked about commercials since Super Bowl ads were actually good.
As part of Dove's Campaign for Real Beauty, this is the company's first look at women in their twenties. Dove sites a survey they conducted finding that 68% of women in that age group "admit that their inner critic keeps them from fully enjoying what they have worked hard to accomplish."
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