Christmas is coming, but don't get overwhelmed about finding unique gifts for all your family and friends. Shark Tank, surprisingly, has got you covered.
So far, Season 8 has been especially chock full of clever gift ideas, and I'm in.
Not only did the show debut Line Cutterz for the fisherman in my life (my father), but it also presented PupBox, a monthly subscription service my dog-loving mother would absolutely appreciate.
And those were just my favorite gifts from tonight's episode.
The list doesn't end there. Some of my favorite gifts from years past include the Squatty Potty, which is as hilarious as it is effective, and Grace & Lace leg warmers — I actually bought a pair before the company ever appeared on Shark Tank.
No doubt as we head into the holidays, the Shark Tank gifts will just keep getting better and better, and it's no secret that this show is great advertising for new businesses on the rise.
I interviewed Shark Tank Shark Robert Herjavec a few months back, and even he didn't deny how worthwhile the investments are on the show.
"The one great thing about the show over the years is the quality of the deals has gotten better," Herjavec explained. "We're all making great returns, so I think we simply look at the opportunity cost of not getting the deal and the cost of getting the deal."
But I'm not complaining about helping Herjavec's pocketbook as a consumer. I'm also getting to know the entrepreneurs as well as the products on Shark Tank, which means I feel invested in the success of these companies as more than just a fan.
It may be the most genius marketing strategy of the 21st century yet.
Now, please excuse me. I have some Christmas shopping to do.
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