Yes, life continues to be good for the mother of North West, who is said to be rolling in more dough than ever before, and it's all thanks to the Kim Kardashian: Hollywood app being a smash hit.
Reports claim the app is set to make $200 million this year alone, of which the buxom beauty gets 45 percent. After businesses expenses, her cut equals somewhere near $85 million, which makes her earnings in 2013 (said to be $28 million) pale in comparison.
It does seem the Keeping Up With the Kardashians star did some work other than agreeing to lend her famous name to the game.
In addition to in-game audio commentary, Kardashian is said to have provided creative feedback, as well as hand-selected most of the outfit options, accessories, hairstyles and other in-game items.
Why and how could the app this socialite is associated with be so successful? According to one entrepreneur and jewelry designer, people really love to escape their own reality.
"It's almost like living a parallel life," Payal Shah explained to Forbes. "Not that I strive to be an A-List Hollywood celebrity — I have clients that are, so I know what their lives are like. It's a fun escape after a challenging day. The fancy clothes, the stunning villas and apartments, the clubbing and socializing are just a few keystrokes away. Literally while you're lying in bed."
Bloomberg reports that while Kim Kardashian: Hollywood is free to play, the real money is made via in-app purchases, such as on clothing or a burst of energy needed for traipsing through Hollywood.
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