I feel like I have been neglecting my blog. Sure, I've been posting in it at least three times of weeks, but to be honest, there hasn't been much feeling behind it.
Posts are often written at the last-minute and aren't planned out. I feel like I'm just going through the routine posts. An updated on my 365project, a Friday Five (and even that has been inconsistent), and until a couple weeks ago artist interviews.
I cannot remember the last time I wrote a blog post that I really thought was worthy of your time.
These past few weeks I had been so consumed with preparing for my first outdoor craft show, Cambridge Open Studios, and a sudden slew of custom orders that I haven't felt I could carve out time to sit down and write a proper blog post. Of course, they are all wonderful things that are helping me to move my business forward, but I miss blogging.
And my Etsy shop has suffered as a result as well. Listings expire and I don't notice them for days. I still haven't finished updating all of my listings. And I have a new line of jewelry that I still have yet to even photograph.
When I focus my energy on one aspect, I find it very challenging to keep up with other areas.
A few months ago, when I was in the midst of taking Blogging for Your Creative Business I was super focused on blogging. I was using the writing prompts to journal most days, which in turn would inspire blog posts. Now? I'm a bit ashamed to say I automatically archive those e-mails. I'm afraid to see how many prompts I have yet to actually read.
But on the flip side, when I was in blogging mode I found I was devoting very little time to creating jewelry.
I've realized as the sole employee in a small business that I can't do it all at the same time.
A few months ago I was trying really hard to do it all and do it all well, and it was stressing me out. I felt like I was working all the time and always struggling to keep up. I worked all day and most of the weekends. I was feeling dejected that no matter how hard I worked, I couldn't seem to do everything I had intended.
I have slowly learned to focus my energies, and rule out things that I haven't deemed to be of the upmost importance for where I'm at right now. Instead of trying to get into as many local shops a possible, I'm concentrating on building up my inventory for my summer shows. Instead of worrying about having my jewelry featured in blog posts, I jump on the opportunities when they arise.
I've also decided that time with friends and relaxing is also important to me. I received some news a couple months ago that put things into perspective for me. Of course I want my business to succeed, but I also want to enjoy life and not feel like I'm working all the time.
So as a result my posts may have been lackluster recently. Although I have another show coming up in a few weeks, I feel like I'm in a good place where I can also focus more of my blogging. Of course other aspects of my business will take a backseat (if at least a temporary one), but I have to accept the fact that I just simply cannot do it all, or at least do it all well. And you know what? I'm ok with that.
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