Last night, my brother sent me a message on Facebook saying he had no phone service, no way to get out an email, he's in the Dominican Republic, and our dad's factory's roof was on fire. Call Mom now, call his wife now! How did he know? The daughter of one of my dad's retired employees posted on Facebook "Someone update me on the fire on Maple Avenue". So then ensued a fruitless and frantic hour of phone dialing, unanswered calls and fear.
How do you assure your senior parents that social media is not a big hairy monster?
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