Some time ago, in October of last year to be somewhat specific, I started to feel a more than a little restless. I needed something to do. Something besides all of the everyday mundane household chores, taking care of my two lovely ladies, working a few hours a week as a website evaluator, and getting my nightly fix of Fiber One brownies and Breaking Bad. I had that awful going-through-the-motions malaise that we all have from time to time.One night, I came up with an idea. I would sell Avon! It would be great! Why hadn’t I thought of it before? I could make a little bit of money, play around with lots of fun makeup samples that I’d get for free, work when I felt like it, and meet some new people!
Avon: Lessons Learned
1. Most people hear the word Avon and head for the nearest door, window, or fire escape to heave themselves off of. ‘nuff said.
2. Grandma Was Right Most Avon products are really and truly quality. I simply did not understand why I didn’t sell more than I did because almost every product I personally tried out, I loved. No one seems to believe or remember that Avon sells some good stuff. Avon is kind of like soccer- it is a BIG deal everywhere except the U.S. People love Avon overseas but here, not so much. I have to say that the quality of the makeup was much better than drug store brands and it was even a little cheaper in many instances. Avon has a new line, Mark, that’s geared toward teens and twenty-somethings, who, unfortunately have either never heard of Avon, or think it’s just for little old ladies.
3. Creepers love the Avon Lady My brief foray into the world of Avon included setting up a Facebook page for my business. The page had to be closed down within a month or two due to creepy stalkers and other Avon Reps stalking my page trying to steal my customers. My “business” fizzled out after that.
4. You spend more than you make….way more Boy, oh boy, this one needs several thousand asterisks in front of it. You have to buy the start-up kit which was less than twenty dollars, at least, but that was just the tip of the iceberg. You have to buy the brochures. That’s right, you have to buy the brochures that you thought you would just be leaving everywhere randomly to generate some business. So if you want to spread the word about your business you have to start spending right away. You also have to pay to have an online store on Avon’s website, and your customers can very easily navigate right off of your “store” page and buy their purchases through Avon without you getting any credit for the sale whatsoever. As for the free samples, they send something real small with every campaign, but certainly not the free swag I was naively envisioning.
5. You have to work. Hard. Each and every campaign, you have to get those brochures you paid for out there into the world of the consumer and leave them where you think they might get picked up by potential customers instead of thrown away. And there is a new campaign every two weeks!
6. The Truth Hurts. Finally, and this one is the most important point of all, to any of you that might be considering Avon as your avenue to inner peace. There is no good answer to the question, “Why can’t I just buy it online myself or get it off of Ebay?”
Have you ever sold Avon or done something similar?
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