5 Things to Do Every Day on Social Media

2 years ago
This article was written by a member of the SheKnows Community. It has not been edited, vetted or reviewed by our editorial staff, and any opinions expressed herein are the writer’s own.

You know that you need to be on social media to connect with your audience, but what should you do once you get there? Here's a list of the 5 things you should do every day to connect with your audience on social media.

Image: Eric Rothermel via Unsplash

Daily

  1. Post your text and images to your various accounts
  2. Respond to messages and comments from followers/connections
  3. Monitor and respond to mentions
  4. Find and engage with people you want to connect with
  5. Do something targeted for one or more of your most engaged connections, like a mention or a direct message

Of course, there are other tasks that don't need daily attention but do need to be on your list. Here are the top 8 things not to ignore:

Weekly

  • Update your editorial calendar
  • Review all available analytics

Monthly

  • Check for any changes to the options or rules for the social channel(s) you use
  • Spend some time looking at what your competitors are doing that's working and not working

Quarterly

  • Check your profile(s) for accuracy and completeness
  • Participate in a meeting, webinar, or some other activity that shares best practices and helps keep you abreast of developments and opportunities

Annually

  • Review and update your social media strategy and plan
  • Assess any recently emerging tools for suitability for your social media goals

What do you do on social media every day?

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