Over the course of this past year we’ve talked much about the recession and about how we have all been personally affected. Terry and I have been committed to finding you opportunities, whether through Butterfly’s national job search board or via companies like Jos A Bank and Cigna. Moreover, we have provided resources on how to build your on or offline business by pulling out excerpts from Scott Fox’s book “Internet Riches”, Mike Michalowicz’s “The Toilet Paper entrepreneur” or Gary Vaynerchuk’s guide called, “Crush It.” Since Butterfly’s launch on January 15, 2009, Butterfly has been devoted to empowering mothers… after all that’s why we launched the site in the first place.
During this recession we are proud to say that Butterfly has helped mothers in more ways than one. As many of you may know, Butterfly is committed to aiding many non-profits that in turn, help mothers by helping their children. This past fall, we teamed up with the VH1 Save the Music Foundation in an effort to benefit school music programs. Our 1999 Nick Lachey auction gave way to donating a portion of the $10,600 bid for a date with the man himself, Nick Lachey.
According to the Nonprofit Risk Management Center, “In this economic downturn nonprofits face especially troubling times: private contributions decline as individual, corporate, and foundation donors are less inclined to give; governmental funding declines or disappears; and earnings from endowments shrink along with their capital market values. On the other hand, economic downturns put added demands on nonprofits' already dwindling resources: more clients ask for increased help; fewer volunteers, concerned about their own household incomes, willingly give their time to nonprofit service; and budgets for many routine activities — such as public outreach and maintenance of buildings and vehicles — are cut so that every possible dollar can be channeled more directly into client services.”
Our recent auctions with Rachelle and Ed Begley Jr., Martha Byrne and [our currently live] Taylor Swift, allow us to help make a difference on a larger scale in the lives of mothers and their families. Take a moment to bid on the opportunity to Meet Taylor Swift or at least to spread the word. The VH1 Save the Music Foundation thanks you as does Butterfly and the children’s lives that will be forever changed regardless of the state of the economy.
Bradi and Terry
Mothers, Wives and Workers
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