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5 Designers to watch

Erica Mayyasi is a Red Sox fan in Manhattan. After stints at various magazines she now works full-time in public relations, though she continues to write for a number of sites including her blog etsymay.blogspot.com.

Rising stars

Zac Posen, Marc Jacobs, Oscar de la Renta... these are all names we've come to know and love (and covet!). But what about those talented designers who are sure to claim their space in the spotlight soon? Here's the lowdown on five up and coming designers you should keep on your radar.




Rory Beca

Started and designed by Rory Edelman, Rory Beca is a brand that must be kept on your radar. Comfortable doesn't have to mean unfashionable and Rory Beca's casual yet chic draping and flowing clothing exemplifies this. It's the perfect summer at the Hamptons wardrobe.




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