Mini-clinics: Drive-thru healthcare right for your family?

The McDonalds
of medicine
Dr Joseph Rotella, MD, DC

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Recently there has been a surge of advertising and outreach for the new healthcare options being offered at your local pharmacy. Stores like Walgreens, CVS, and even Walmart are advertising their new "mini-clinic" concepts and parading slogans like "you're sick, we're quick" and "Get well, Stay well... fast." Though you may get in and out much faster than you would at your regular physician’s office, do these mini-clinics really deliver?
Waiting Room at Clinic

Mini-clinics are the McDonald’s of medicine

In large metropolitan areas, it seems these retail health clinics are popping up just as fast as the new Starbuck's or McDonald's on every street corner. If you haven't seen or been to one, you can rest assured that one will eventually find its place a block or two away.

These clinics are geared to reach a public tired of waiting days, and sometimes weeks, to see their physicians. Their business model is to provide convenience, and good quality of care at an affordable cost. Of course, this begs the question…is that what you're really getting?

Your health versus the bottom line

This type of market fragmentation is not unique to the American business model. As a medical physician and the founder of Scottsdale Medical Center, it is easy to see the cost effectiveness of using the least qualified personnel and the least inexpensive materials bought at bulk as a common-sense means of increasing the bottom line.

And while this is a very common business practice across most industries, the fact that we are talking about medicine should make the dangers of this philosophy apparent. While this certainly works for McDonald's, Starbuck's and Jiffy Lube…the bottom line is that this is not a hamburger or an oil change. This is people's health on the line.

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Comments
By Maria Jacobsen Feb 3, 2009

This infomative article is an eye opener about "mini-clinics" versus a primary care doctor. Thanks for the information!

By Kathi Rotella Feb 3, 2009

Great information on the "mini" health clinics! Thanks!

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